Doxa was founded in 1889 in Le Locle, Switzerland, by 21-year-old Georges Ducommun — the brand's name comes from the Greek word for "glory." After decades producing dress watches and patented movements, Doxa turned its attention to diving in the 1960s, working with oceanographer Jacques Cousteau and testing underwater colour visibility in Lake Neuchâtel with diving pioneer Claude Wesly. The result, launched at Baselworld in 1967, was the SUB 300: the first commercially available diver's watch with the now-iconic orange dial, chosen specifically for its visibility underwater, and one of the first watches ever fitted with a helium escape valve — a feature Doxa introduced before Rolex.
Explore our selection of Doxa watches, presented with detailed descriptions and real photographs. Every timepiece undergoes a thorough authenticity and condition inspection by our certified watchmaker before shipment, including verification against The Watch Register.
Based in Geneva since 2021, WATCHOYSTER combines professional watch expertise, transparent service and a commitment to authenticity.
Every watch includes 24 months of Official Brand Service Coverage. Eligible repairs are performed at authorised brand service centres, with approved costs covered by us.
All Doxa watches listed on our website are physically available for purchase, with fully insured worldwide delivery. Delivery typically takes 4–7 business days, depending on the watch and destination. Individual estimated delivery dates are displayed on each product page.
Personal collection at our Geneva office is available by appointment after purchase.
Our 14-day return policy covers material discrepancies between the watch and its description or photographs.
Flexible financing options are available for eligible customers, subject to the terms and approval of our financing partners. Available options and conditions are presented during checkout.